Liposomes = Absorption

Liposomes enable your body’s cells to better absorb the nutrients within them. To put it simply, a liposome is a bubble made out of the same material as a cell membrane.


/ˈlipəˌsōm/ • noun

a spherical vesicle composed of one or more concentric phospholipid bilayers, used especially to deliver microscopic substances (such as drugs and nutrients) to body cells

Why are liposomes a big deal?

Glad you asked! Our bodies cannot absorb water-soluble ingredients effectively because they’re often diluted or eliminated before being absorbed. That’s not good because that means your body can’t use them! This problem has motivated scientists around the world to create a better way to utilize water-soluble ingredients. Liposome AB:MAX wraps water soluble ingredients in tiny fat-soluble bubbles which dramatically increase absorption!

How do liposomes work?

The surface of a liposome is actually made up of the same material as your body’s cells: phospholipids! This allows the two to easily merge, at which point the liposome unloads its payload of vitamins directly into the cell! The surrounding phospholipids also protect the vitamins as they make their way to your gut! These two properties are what make liposomes clinically proven to increase absorption!

These images are of actual liposomes under an electron microscope! They range from 20-300 nanometers in diameter! In fact, they’re so small, you need to freeze them in order to see them! These particular images are of the liposomes inside our Liposomal Vitamin C gummies. They were produced by the Australian National University, one of the only facilities that are able to produce this kind of imagery.

How we turn ascorbic acid into Liposomal Vitamin C

*This process is done at a premier research and development nutraceutical manufacturer overseen by 
Dr. Pedro Perez, who has over 30 years of experience in the nutraceutical industry. He regularly provides R&D consulting to Pfizer, University of Florida and others. Do not try this at home.

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Step 1

Ascorbic Acid, Lecithin, and Wax are mixed at high speeds.

Step 2

While mixing at high speeds, a small amount of Lecithin is added for encapsulation.

Step 3

A Homogenizer regulates the particle size and encapsulates the liposomal structure.

Step 4

Ultrasonic vibrations stabilize the distribution, size, and density of the liposomes.

Step 5

A freeze-drying process evaporates moisture, crystalizing the Liposomes into a powder.

Step 6

The powder is mixed to break up chunks and then strained to produce an even particle size.

Liposome Breakdown

Liposome Breakdown



Arranged in a nanoscopic sphere, a phospholipid bilayer composes a liposome. Inside the liposome, aqueous materials can be protected.


The protection a liposome provides comes from a protective bilayer that surrounds the liposome.


Individual phospholipid molecules join together to create a hydrophobic interior and a hydrophilic exterior.


At the smallest level, the bilayer is made up of individual molecular particles called phospholipids that have a hydrophilic head and hydrophobic tail.

liposome interactive display: first image
liposome interactive display: second image
liposome interactive display: third image

More readily absorbed

An analysis of variance demonstrated that the liposomal vitamin C showed 4X better absorption than non liposomal vitamin C as early as 10 minutes after treatment of the cells and at all time 
points tested.

Our Liposomal Vitamin C Supports Wound Healing

Our Liposomal Vitamin C is superior in improving human epithelial cell migration in an in-vitro assay of wound healing. Although this is a laboratory test, this suggests that our Liposomal Vitamin C can improve wound healing when taken.


Vitamin C

Liposomal Vitamin C

0 Hours

24 Hours

Liposomal Vitamin C Facilitates Nueritogenesis

In PC12 Cells, Liposomal Vitamin C increases neuronal cell attachment and differentiation better than non liposomal Vitamin C. Neuritogenesis is the process a neuron undergoes when it sprouts a new neurite.


Vitamin C

Liposomal Vitamin C

Liposome ab:MAX

What is the use of quality ingredients if the body can’t use them? Our patented form of liposomal technology, Liposomal ab:MAX, breaks through the limitations of dietary supplements.
Liposome AB:MAX is created with an all-natural process using no alcohols, or solvents made with non-GMO, vegetarian sunflower lecithin to enhance absorption and protect from gastrointestinal degradation.

Tested for efficacy

Haroutine is a science-first company backed by One Innovation Labs in the United States and Wooree Bio in Korea. Our products are tested for purity and safety, and clinically proven to be more effective than traditional ascorbic acid.

Our Vitamin C combined with Liposomal ab:MAX has a measurable advantage. We’ve tested a 4 times higher absorption than untreated Vitamin C, as shown in the graph above.

Korean MFDS

The Ministry of Food and Drug Safety is a Korean government agency responsible for promoting public health. The main purpose is to offer the people of Korea safe foods and drugs. Haroutine Liposomal Vitamin C was the first liposomal supplement approved by the Korean MDFS. They function similarly to the American FDA and hold exacting standards that no Liposomal vitamin has ever passed previously.

Truly Liposomal

CryoTEM imaging reveals that Haroutine’s Liposomal ab:MAX is in fact a true liposomal product, as confirmed by ANU. Other products on the market that claim to be Liposomal are less uniform and more likely to be a fatty acid blend instead of containing true liposomes.

Scientific Journals

New Oral Liposomal Vitamin C Formulation: Properties and BioavailabilityAscorbic Acid (Vitamin C) and their Enhanced Bioavailability


Maciej Łukawski, Paulina Dałek, Tomasz Borowik, Aleksander Foryś, Marek Langner, Wojciech Witkiewicz, Magdalena Przybyło


Encapsulation of vitamin C in new types of liposomes causes the enhancement of vitamin C bioavailability, without compromising its potency on the cellular level. It has been demonstrated that the new liposomal preparation maintains stability across: chemical composition and homogeneity of the liposome population.

Evaluation and Clinical Comparison Studies on Liposomal and Non-Liposomal Ascorbic Acid (Vitamin C) and their Enhanced Bioavailability


Dr. Sreerag Gopi, Dr. Preetha Balakrishnan


The results of the clinical study indicate that the oral delivery of vitamin C encapsulated in liposomes registered 1.77 times more bioavailable than the non- liposomal vitamin C. Liposomal Vitamin C exhibits greater bioavailability as compared to several other studies.

haroutine liposomal vitamin c capsule in a petri dish among scientific journals and books